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Tag Archives: Update

Google’s Diversity Update Gives Smaller Sites a Chance to Rank

A study on the effect of Google’s diversity update concludes smaller sites have a greater chance to rank for competitive keywords. Google’s diversity update, rolled out earlier this month, aims to limit the number of times a domain can appear in a single SERP. According to Google, no more than two URLs from the same […]

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Is Google June Update Using Wikipedia to Judge Sites?

The alternative health site, Mercola, published they have lost 99% of their traffic from the June 2019 Google Broad Core update. The article cites the Quality Raters Guidelines and asserts that Google’s algorithm is targeting sites that are described with negative sentiment in Wikipedia. Could Google be using Wikipedia to lower rankings of websites? Mercola […]

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WordPress Plugin SEO by RankMath Security Update

SEO By RankMath, a popular SEO plugin recently fixed several vulnerabilities. One of the issues fixed allowed a subscriber to reset the plugin settings. Web publishers are encouraged to update their plugin. Description of SEO By RankMath Vulnerability Fix The WordPress Vulnerability Database (WPVULNDB) announced the vulnerability in SEO by RankMath in a post. According […]

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Google’s John Mueller Discusses June 2019 Update Recovery

Google’s John Mueller was asked in a Webmaster Hangout what to do if a site is suffering a traffic loss due to Google’s June 2019 broad core algorithm update. John Mueller’s answer provided insights into understanding what is happening. Then Mueller provided hope that Google may offer further guidance on what to do. Webmaster Asks […]

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June 2019 Broad Core Algo Update: It’s More than E-A-T

Two high authority websites have lost traffic from the June Core Algorithm Update. Their losses challenge the conventional thinking that expertise, authoritativeness and trustworthiness (E-A-T) were the path for recovering from an update. High Quality Websites Lost Rankings Many authoritative websites have lost rankings in the June 2019 Core Algorithm Update. This clearly exposes a […]

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Major Update to Moz Local in June 2019

Moz Local is unveiling an important update to its service in June 2019. I interviewed David Pierce, a software engineer for Moz about this update. He shares details on the improvements that promise to make Moz Local even more useful for managing online listings in local search. Moz Local is a popular service that helps […]

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Data Confirms Why March 2019 Update Feels Like a Rollback

Results from marketing data company Sistrix suggests reasons why  Google’s March 2019 Core Algorithm Update feels like a rollback. The data also suggests an explanation of why so many publishers feel like this is a minor update despite event though Google is reported to have said this is one of the biggest updates in years. […]

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Google Florida Update 2: What’s Changed? Early Insights & Reaction

Reaction and feedback to Google’s Update Florida 2 is generally more upbeat than negative. A common theme among many in the SEO community is that Update Florida 2 is behaving like a rollback of previous updates. Interestingly, some publishers noted connections to links and their rankings. In the week leading up to this update I […]

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Evidence of Google Valentines Day Update

There are indications that Google may be updating it’s algorithm. Last week, WebmasterWorld forum members in the UK reported SERP movements. USA members started chiming in this week, particularly today. The search engine results volatility is being noticed in various countries. WebmasterWorld reports of updates can be unreliable. Which is why I wait to see […]

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Hit by the Medic Update? Here’s How to Recover (A Practical Case Study)

Google makes several updates to its search engine ranking algorithm every day. Some of Google’s updates come and go, without any real notice. Other updates go live, only to be rolled back several weeks later. And some, become infamous. Caffeine. Penguin. Panda. Mention these updates to any SEO and their expression will tell you how […]

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