Tag Archives: Top

The Top 7 Things I’ve Learned About SEO This Year

2018 has been an eventful year for the SEO industry. In this article, I’ll share both things that I’ve learned and important developments that are worth emphasizing. 1. This Year’s Google Updates Were Unparalleled (And No One Really Knows What Changed) Search engines have been rolling out updates since the early days of the industry […]

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Top 8 Essential Website Optimization Strategies for 2019

In the good old days (circa 2009), Google supposedly only used about 200 ranking factors to determine the SERPs. A lot has changed in the past 10 years. But one thing that hasn’t? You don’t need to sweat every ranking factor. Some variables carry much more weight than others. If you just focus on the essentials, […]

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The Top 5 SEO Software Suites for Agencies

The complicated, multifaceted nature of SEO should be self-evident to most marketers. Even on a small website, you still need to get the technical basics right, analyze how your audience searches for your products, create great content, then promote your brand. Amidst all of these moving parts is the need to track progress against business […]

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Top 4 Tips for Creating High Engagement LinkedIn Posts

Love it or hate it, LinkedIn is a proven platform for just about any business-related activity. Want to build your company brand? LinkedIn is a good place to start. Wanna promote some content and engage in discussions about the latest tactics? Look no further. But most people get LinkedIn wrong, and therefore, most LinkedIn content […]

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Top 5 Essential SEO Reporting Tools for Agencies

A quality SEO reporting tool is a necessary investment for any digital agency, large or small. For one, clients are going to want to see evidence of progress. It’s a whole lot easier to have an automated report with all important key performance indicators (KPIs) delivered on a scheduled basis, rather than manually assembling and […]

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2018 Holiday Paid Search Insights: Top Tips & Takeaways

For many retail advertisers, Q4 holiday sales make up a significant amount of the annual revenue. This year, sales are expected to grow 5.1 percent driven by, in part, increases in both online (+14 percent) and in-store sales (+3.5 percent) growth. Such positive predictions should motivate any advertiser to maximize their paid search efforts this […]

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Top Guest Blogging Tactics for Scalable Link Building Success

In today’s competitive SEO landscape, the spammy link building tricks of yesteryear won’t cut it. Right now, it’s all about producing quality content that will likewise attract quality links. That said, there are classic link building tactics that have stood the test of time. Guest blogging is one of them. When done right, guest blogging […]

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Twitter Bumps Live Streams to the Top of the Timeline

Twitter announced it will display live streams more prominently, bumping them to the top of users’ timelines. This change only applies to followed accounts, so users won’t suddenly start seeing live streams from accounts they don’t follow. While live streams can be rewatched after the fact, it sounds like they will only appear at the […]

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Top 7 SEO Keyword Research Tools for Agencies

So what makes a premium keyword research tool worth the investment? Why even use one in the first place? In short: It’s all about the collected data, time being saved, and the deeper knowledge of the vertical that can be gained by the user. In addition to directly speeding up the discovery process, keyword research […]

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