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Tag Archives: Improve

Google Ads Offers New Recommendations to Improve Optimization Score

Google Ads is making its optimization score even more useful by adding new recommendations to improve campaigns. An optimization score helps prioritize recommended actions for campaigns. It’s found within the ‘Recommendations’ tab. Scores range from 0% – 100%, with 100% meaning there’s nothing further to improve. Google says you can achieve an optimization score of […]

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3 Ways to Improve Your Website Experience

SEO is multifaceted and each optimization factor is dependent on the others. You can create first-class content that engages users and that is relevant to their search intent, but if your pages load slowly, your users will never get the chance to read this outstanding content you’re creating for your website. Users are impatient and […]

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How & Why You Must Improve or Remove Your Old Content

Could old content be dragging down the overall “authority” of your website? We think so. You have an important decision to make: should you improve your old content or remove it? Making the right decisions during this process can bring great rewards, in terms of traffic, organic search visibility (rankings, featured snippets, etc.), links, conversions, […]

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5 Ways to Improve Your Public Speaking Skills

I remember my freshman year of college like it was yesterday (narrator: it was not). I very quickly learned journalism was not the right major, I wasn’t built for 8 a.m. classes, and paying to wash my own laundry was a ridiculous concept. However, while I was learning all of the things I didn’t like, […]

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11 SEO Tips & Tricks to Improve Indexation

Once a site is live or has advanced past a certain age, most webmasters don’t really concern themselves with their crawl budget anymore. As long as you keep linking to new blog posts at some point in your website, it should simply show up in Google or Bing’s index and start ranking. Only, after time, […]

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7 Ways to Improve Your Brand Perception with Reputation Management

Reputation management is a lot like the airbag in your vehicle — you hope you’ll never need it, and if you do, you’ll be thankful you have it and pray that it works in time to minimize damage. This is an often misunderstood facet of digital marketing because the fact that someone needs to change […]

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Search Engine Optimization: How To Improve Your Search Ranking

Search Engine Optimization: How To Improve Your Search Ranking If no one can find your website, there is little reason to have it. Your site needs to be as close to the top of search engine results as possible in order for your website investment pays off. Figuring out how a search engine is operated […]

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