Tag Archives: Experience

3 Ways to Improve Your Website Experience

SEO is multifaceted and each optimization factor is dependent on the others. You can create first-class content that engages users and that is relevant to their search intent, but if your pages load slowly, your users will never get the chance to read this outstanding content you’re creating for your website. Users are impatient and […]

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Why NAP & User Experience Are Crucial to Local SEO

While it’s no secret that mobile usage surpassed desktop usage in 2015, another fact that often goes unnoticed is the change in user behavior in terms of the number of devices they use. According to Google’s Consumer Barometer, the number of users who just use a single device to complete a journey has decreased from […]

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Facebook Upgrades Canvas Ads, Now Known as “Instant Experience” Ads

Facebook has upgraded its full-screen mobile ad type with new capabilities, while also renaming it from “Canvas” to “Instant Experience.” This ad type was introduced two years ago as an immersive advertising experience, which expands to fill the screen after being tapped on. In addition to the new name, a new template option has been […]

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