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Tag Archives: Content

Facebook Introduces More Ways for Content Creators to Earn Revenue

Facebook is rolling out new tools that allow creators to monetize their content in different ways. In addition to new ad revenue opportunities, Facebook is giving creators more opportunities to earn money directly from other users. Here’s more about what was announced today. New Ad Revenue Opportunities Facebook is giving creators more choice when it […]

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Google is Bringing Search Console Data to Third-Party Content Platforms

Google’s Martin Splitt revealed the company is working on ways of bringing Search Console data to third-party platforms. “There will literally be an API to integrate the data from Search Console,” says Splitt in a recent video on the Google Webmasters YouTube channel. The video is centered around a discussion about SEO and the future […]

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7 Awesome Ecommerce Content Marketing Examples for 2019

Ecommerce content marketing sounds good in theory – but few sites do it well. Loads of ecommerce sites will put up a blog, write a company update once in a while and call it a day. That isn’t enough. Even though site owners have a ton of things to do – from managing inventory, to […]

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Google Steps Up Its Content Game With New YouTube Series on SEO Myths

Google is preparing to launch a new video series about SEO myths which is drastically different from its previous videos. The “SEO Mythbusting” series will be hosted by Google’s Martin Splitt and published on the Google Webmasters YouTube channel. Splitt recently wrapped up a video series on JavaScript SEO, so he’s wasting no time moving […]

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Google is Experiencing Indexing Issues With Content in Google News

Google has confirmed it’s aware of indexing issues affecting content in Google News. The company says this is not related to the Google Search indexing issue, which was resolved last week. We’re aware of some indexing issues with Google News content. It appears to involve a limited number of publishers. We’re actively diagnosing the news […]

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The Can’t-Lose Case for Your Content Team

Everyone knows SEO and content are birds of a feather, right? Wrong. Many content marketers I speak to still see SEO as a technical checklist they have to use to get people to their content. They view SEO is a chore or a necessary evil or, dare I say it, a boring part of their […]

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How & Why You Must Improve or Remove Your Old Content

Could old content be dragging down the overall “authority” of your website? We think so. You have an important decision to make: should you improve your old content or remove it? Making the right decisions during this process can bring great rewards, in terms of traffic, organic search visibility (rankings, featured snippets, etc.), links, conversions, […]

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Pushing the Frontiers of SEO & Content

Let’s talk content and on-page SEO — on steroids. Let’s talk about cutting-edge SEO research that can truly transform your ranking success. Our discussions over the last few years have been focused on editorial plans, query intent, and user engagement. While they are surely a part of the equation (and I am a deep believer […]

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Should We Write Content for People or Search Engines?

All high-quality content pieces in written form have two things in common: they offer real substance to the reader, and each is well-written (or at least decently written 😊). But all too often, digital content writers worry too much about “writing for SEO,” mistakenly focusing on writing for search engines instead of the human beings […]

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3 Steps to Conjure Content That Performs in Search & Social

You’ve poured hours of blood, sweat, and tears into producing your last piece of content. You wrote, edited, and rewrote until it conveyed exactly the message you wanted. You carefully placed images, video, and text to make it as visually appealing as possible. You painstakingly analyzed the top posts on BuzzSumo to help craft the […]

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