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Tag Archives: Billion

Marketers Will Spend $1 Billion on Podcast Advertising by 2021 [REPORT]

New figures show that marketers spent $479 million on podcasts ads last year, and are projected to spend over $1 billion by 2021. These figures are from the Interactive Advertising Bureau (IAB), and PwC, and reported on by eMarketer. In an analysis of the US podcast advertising industry, it was found that self-reported podcast advertising […]

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